Retail Quality & Service

Quality sells fruits & vegetables. The promise of superior produce, in terms of consistency, taste, shelf life, presentation and appearance defines Total Produce’s relationship with European retailers. Quality Assurance is a core competency. A commitment to deliver produce responsibly produced and procured lies at the heart of all that we do. Ongoing investment in personnel, equipment and infrastructure illustrates our dedication to the pursuit of “best practice”, our vast experience of handling global produce with the greatest of care accompanies our fruits & vegetables all along their journey from seed to store.

"Total Produce is a complete fresh produce solution provider and an ideal Category Management partner for the modern retailer"

At Total Produce, though we understand that our responsibilities extend beyond the retailers back door and the provision of a quality product. Total Produce is a complete fresh produce solution provider and an ideal Category Management partner for the modern retailer. We work with partners to determine and deliver the optimum fresh produce offering specific to their business and their customer base.

Tracking marketplace trends, benchmarking our products and services, identifying best practice and managing contingencies - our service is built on a deep understanding of both our industry and our retail partner’s needs. Our people, from our experts in the field to our Category Specialists and Retail Account Executives in the marketplace focus on translating this market knowledge into a competitive advantage on the shop floor. This focus extends to all elements of our shared business- from Range Management where we work with retailers to extend availability and broaden ranges- to our competitive Pricing structures. In Promoting produce in-store, we strive not only to drive short term sales but also underlying consumption while we offer the complete range of customised packaging solutions to our retailers, packed at source or on site, with an ever increasing emphasis on environmentally friendly alternatives.

Total Produce, then can offer the retailer a comprehensive menu of services from service provision, to centralised distribution to a complete category management facility. And it is the flexibility, efficiency and reliability of this service, coupled with superior produce from Europe’s largest fresh produce provider that makes Total Produce the progressive retailer’s natural choice for fresh produce partner.